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  • Drinks
    • Alcohol in Space
    • Alcohol + sugar + cream = Cream Liqueur
    • Alcohol + Tech
    • Beer and Football
    • Best Examples of Alcohol Flavoured Foods
    • Craft Watch
    • Disgusting Drinks from Around the World
    • Do you recognise these ‘Fictional’ Drinks brands from Hollywood films and TV?
    • Drinks Industry Books
    • Mergers & Acquisitions (M&A)
    • The Celebrity Liquor Index
    • The Drinks brands in the Dragons’ Den
    • The Drinks Industry Rich List 2023
    • The Most Popular Alcohol Subscription Boxes
  • Whisky
    • How to Plan your own Whisky Festival
    • How to Buy a Scotch Whisky Cask…
    • How to start your own Whisky Club…
    • The Auld Art of Coopering
    • Facebook Whisky Groups
    • Independent Bottlers
    • Interesting Facts & Figures about Scotch Whisky
    • Scotch Whisky Videos
    • The Scotch Whisky History Timeline
    • The Top Whisk(e)y Podcasts
    • Whisky Books
    • Whisky Events & Festivals
    • Whisky Maps
    • Whisky Websites
    • Whose own label whisky is it anyway?
  • Gin / Rum
    • Direct to Your Door: Gin Subscription Clubs
    • Facebook Gin Groups
    • Facebook Rum Groups
    • Gin Books
    • Gin Websites
    • Rum Books
    • The Top 20 Gin Botanicals
    • The New Gin Brand Bingo Game
  • Jobs
    • Inside the Cask Jobs
    • Directory of Recruitment Agencies
    • Drinks Jobs Board
    • 6 Steps to find a Drinks industry job
    • How to find a job in the Drinks Industry
    • How to Learn more about the Drinks Industry for Free
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  • How to start your own Whisky Club…

How to start your own Whisky Club…

How to start your own Whisky Club…

How to start your own Whisky Club by the 168 Whisky Club

Glasgow is home for the 168 Whisky Club, a professional networking group for whisky enthusiasts. Meetings are held usually at Wylie & Bisset's offices at 168 Bath Street with members having the opportunity to sample drams whilst making business happen with peers.

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How to start your own Whisky Club by the Liverpool Whisky Club

The Liverpool Whisky Club is the city's first dedicated whisky club, with meetings held at HopScotch by whisky enthusiasts.

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How to start your own Whisky Club by the TCWA (Cyprus)

The Cyprus Whisky Association (or TCWA) is a whisky club first established back in 2014.

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How to start your own Whisky Club by the HMWS (Greece)

The Hellenic Malt Whisky Society (HMWS) is a whisky club first established back in 2010 in Greece.

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How to start your own Whisky Club by the CWS (Canada)

The Club de Whisky Saguenay (or CWS) is based in Chicoutimi, in Quebec Canada. I came across it as part of the La Centrale Scotch Whisky group online.

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How to start your own Whisky Club by the Drummond MacDougall’s Single Malt Society (USA)

The Drummond MacDougall's Single Malt Society is St. Louis' main scotch whisky club, based in Missouri USA. They have an imaginary "Club Founder", a great website and been around since 2009, with over 150 members.

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How to start your own Whisky Club by the Malt Society Arabia (UAE)

The Malt Society Arabia (MSA) is a group of people who share a common passion - their love of whisk(e)y! The MSA is based in Dubai, UAE.

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How to start your own Whisky Club by The Mòr Whisky Club (Scotland)

The Mòr Whisky Club is a group of whisky enthusiasts who love to share their passion for Scotland's national drink with friends! The whisky club is based in the west end of Glasgow, Scotland.

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How to start your own Whisky Club by the Southport Whisky Club

The Southport Whisky Club is a group of whisky enthusiasts who travel around (Scotland mostly) finding whisky that they like; and bring it back to Southport.

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Work
Inside the Cask Ltd

Inside the Cask Ltd

This is where I spend my working hours - click here to find out more about how I share my drinks industry experience, gained across all sectors and both in the UK and International markets, by setting up my own Drinks Industry Consultancy - Inside the Cask Ltd.

Andre de Almeida

Want to know more about who is behind Inside the Cask? The person behind the blog. This link will reveal more about my background.

Drinks Industry Jobs
Latest Drinks Jobs

Latest Drinks Jobs

One of the purposes of writing and creating Inside the Cask was to help others to get in or get back into the Drinks Industry and Retail in general. As part of that commitment, every time I come across a job opening advertised in the public domain I will add it to this page.

Upcoming Trade Events

Jun 9
June 9, 2026 - June 10, 2027

BCB Brooklyn

Sep 27
September 27 - October 1

TFWA World Exhibition & Conference

Oct 12
October 12 - October 14

BCB Berlin

Oct 17
October 17 - October 18

UK RumFest

Feb 15
February 15, 2027 - February 17, 2027

Wine Paris

View Calendar
LINKEDIN GROUP
Join the Inside the Cask LinkedIn Group

Join the Inside the Cask LinkedIn Group

The group was set up to encourage the exchange of knowledge and insight from those in the Drinks/ Beverage Industry (Beer, Wine and Spirits) or wanting to work in this sector.

Helping others in the Drinks Industry
The Ben

The Ben

As one of the Inside the Cask blog aims is to help others in the Drinks Industry, we would encourage everyone who is in a position to help, to make a donation to the Scottish drinks industry charity, The Ben. If you would like to donate as an individual, please click on the link here.

Where is Inside the cask?
France
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Noticias de Whisky (em Português)
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International Whisky DayMarch 27, 2027
181 days to go.
World Rum DayJuly 10, 2027
286 days to go.
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Previous Posts

insidethecask

Needed this Summer Spritz after the amount of walk Needed this Summer Spritz after the amount of walking done in Monaco!
Thanks for the time John and a pleasure to spend s Thanks for the time John and a pleasure to spend some time talking about Brazil and whisky https://youtu.be/nAY6J92SasA?si=kKfQ3ipZq2ImCvqp
Finishing off the event in Leeds with a non-alcoho Finishing off the event in Leeds with a non-alcoholic Everleaf cocktail….lovely!
Another year and another Verallia Distillers’ Foru Another year and another Verallia Distillers’ Forum, a firm fixture in the work calendar and a reason to come down to Leeds to see some familiar faces, meet new ones and get to hear some brand stories, insights and simply think of what is to come in the drinks industry! Thanks again to Nolan and everyone else involved at Verallia
Nice Sunday lunch and a wee stroll… Nice Sunday lunch and a wee stroll…
Klondyke garden centre Falkirk Klondyke garden centre Falkirk
Malte do Barril and The Lost Story of Brazilian Si Malte do Barril and The Lost Story of Brazilian Single Malt https://insidethecask.com/2026/09/07/malte-do-barril-and-the-lost-story-of-brazilian-single-malt/
The whiskies from the last Spur Whisky Club sessio The whiskies from the last Spur Whisky Club session
Some lovely drams and plenty of chat at the Spur W Some lovely drams and plenty of chat at the Spur Whisky Club last night….
It is always nice to have the opportunity to catch It is always nice to have the opportunity to catch up with friends over a dram or two, yesterday that was the case with Craig at The Good Spirits Co shop charity whisky tasting hosted by David Stirk
Fab charity whisky tasting tonight at The Good Spi Fab charity whisky tasting tonight at The Good Spirits Co. Shop in Glasgow, hosted by David Stirk with some fantastic whiskies including a surprise Jura 1976 (35yo) addition - here are the others sampled: 
Blair Athol 14yo Good Spirits exclusive
Clynelish 1997 14yo Three Rivers exclusive
Cameronbridge 1975 43yo
Littlemill 1988 25yo
Authroisk 1975 34yo Jack Wiebers exclusive
Laphroaig 1996 12yo American oak finish
Rooted in Brazil: How Lamas Destilaria Is Giving W Rooted in Brazil: How Lamas Destilaria Is Giving Whisky a Local Voice https://insidethecask.com/2026/09/03/rooted-in-brazil-how-lamas-destilaria-is-giving-whisky-a-local-voice/
200+ Celebrity-Backed Drinks Brands: Who Actually 200+ Celebrity-Backed Drinks Brands: Who Actually Owns What?
https://insidethecask.com/2026/08/26/200-celebrity-backed-drinks-brands-who-actually-owns-what/
Scottish Whisky Awards tasting today in Edinburgh. Scottish Whisky Awards tasting today in Edinburgh. Some great whiskies sampled and seems like the overall submission was at a higher level than previous years. Save the date! Scottish Whisky Awards on Thursday 26th November this year and In Whisky Conference on Tuesday 9th March 2027: https://www.scottishwhiskyawards.org.uk/swa
Edinburgh was busy but we had a great night out fi Edinburgh was busy but we had a great night out finishing off the evening with some comedy courtesy of Jason Byrne. Thanks for organising it Ewan!
Lochlea Distillery Cask Owner’s Day Lochlea Distillery Cask Owner’s Day
https://insidethecask.com/2026/08/18/the-drinks-bu https://insidethecask.com/2026/08/18/the-drinks-bucket-list-33-experiences-for-the-curious-drinker/
The Drinks Bucket List: 33 Experiences for the Cur The Drinks Bucket List: 33 Experiences for the Curious Drinker 
https://insidethecask.com/2026/08/18/the-drinks-bucket-list-33-experiences-for-the-curious-drinker/
Forget collecting bottles. Collect places, people, flavours and stories.
Source: The New Yorker magazine 3rd August 2026 Source: The New Yorker magazine 3rd August 2026
Looking to sell your spirits brand in Brazil? 🇧🇷 Looking to sell your spirits brand in Brazil? 🇧🇷
Brazil is one of the world’s largest spirits markets — and a significant market for Scotch whisky — but entering it successfully is rarely straightforward.
Import requirements, taxation, pricing, distributor selection and route-to-market can quickly turn an attractive opportunity into an expensive learning curve.
On Tuesday 22 September at 2pm BST, I’ll be hosting a live ‘Selling Spirits in Brazil: The Complete Market Entry Guide’ webinar with two people who bring very different perspectives from inside the Brazilian market:
Alex Campos — Founder & Director, Single Malt Brasil
Mauricio Leme — Head of Spirits Division, Grupo La Pastina – Brasil
Together, we’ll cover:
🇧🇷 Brazil spirits market and consumer outlook
🚢 Routes to market
🤝 Finding and selecting the right importer/distributor
📑 Import requirements, documentation & compliance
💰 Pricing, taxes and commercial realities
⏱ Typical market-entry timelines
⚠️ Common mistakes to avoid
The format will be deliberately practical: 45 minutes of market-entry insight followed by 15 minutes of live Q&A.
When registering, you can also tell us the areas you’re most interested in and submit questions in advance, so we can tailor the discussion around the issues participants actually want addressed.
Early Bird tickets: £69 until 27 August.
🎟️ Register here:
https://www.eventbrite.co.uk/e/selling-spirits-in-brazil-the-complete-market-entry-guide-tickets-1997832497781?
If Brazil is on your export radar, I hope you can join us.
#SpiritsIndustry #Export #Brazil #InternationalTrade #Whisky DrinksIndustry MarketEntry
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About Inside the Cask

Inside the Cask is a blog about drinks, retail and travel created by Andre de Almeida.

Recent Posts
  • West of Tradition – The Rise of American Single Malt Whiskey
  • English Whisky Secures Geographical Indication Status
  • Malte do Barril and The Lost Story of Brazilian Single Malt
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