The Celebrity Liquor Index

Sam Heughan of Outlander fame is the latest to join the list of celebrities getting involved in the liquor business, as he has just launched The Sassenach Deluxe Blended Scotch whisky.

Sam has been promoting the product from Sassenach Spirits in the USA initially, as per the video below from The Late Show with Stephen Colbert.

In the process, Sam becomes the 57th celebrity to join Inside the Cask’s Celebrity Liquor Index below:

Celebrity Liquor Index

1. 50 Cent – EFFEN Vodka
2. AC/ DC – Thunderstruck Tequila
3. Adam Levine (Maroon 5) & Sammy Hagar (Van Halen) – Santo Fino Mezquila and Tequila
4. Adam Woodyatt – Neat Gin
5. Bethenny Frankel (The Real Housewives of New York) – Skinnygirl beverage brand
6. Billy F. Gibbons (ZZ Top) – Pura Vida Tequila
7. Blake Shelton – Smithworks Vodka
8. Bob Dylan – Heaven’s Door Spirits
9. Brett Ratner – The Hillhaven Lodge Whiskey
10. Bryan Cranston and Aaron Paul (Breaking Bad) – Dos Hombres Mezcal
11. CeeLo Green — Ty Ku Sake
12. Channing Tatum – Born and Bred Vodka
13. Charlie Sheen – Don Sueños Tequila
14. Chaz Palminteri – BiVi Vodka
15. Chris Noth – Ambhar Tequila
16. Conor McGregor – Notorious Irish Whiskey
17. David Beckham – Haig Club grain scotch whisky
18. Dan Aykroyd – Crystal Head Vodka
19. Danny DeVito – Limoncello
20. Darius Rucker – Backstage Southern Whiskey and Forbidden Bourbon
21. Dennis Rodman – Bad Boy Vodka
22. Drake – Virginia Black American Whiskey
23. Dwayne ‘The Rock’ Johnson – Teremana Tequila
24. Florida Georgia Line – Old Camp Whiskey
25. George Clooney – Casamigos Tequila
26. George Strait – Código Tequila
27. Graham Norton – Wines and Gin
28. Hanson Brothers of “MMMBop” song fame – Mmmhops beer
29. Iron Maiden – Trooper beer
30. Jay Z – Armand de Brignac
31. Justin Timberlake – Sauza 901 Tequila
32. Kate Hudson – King St. Vodka
33. Ludacris – Conjure Cognac
34. Marilyn Manson – Absinthe Mansinthe
35. Matthew Mcconaughey – Wild Turkey Longbranch Whiskey
36. Metallica – Blackened Whiskey
37. Michael Jordan, Jeanie Buss, Wes Edens, Emilia Fazzalari, and Wyc Grousbeck – Cincoro Tequila
38. Miles Teller – The Finnish Long Drink
39. Motörhead – Motörhead Whisky by Mackmyra
40. Nick Jonas and John Varvatos – Villa One Tequila
41. Pharrell and NIGO – Storm Cowboy Sake
42. Pitbull and Fergie – Voli Light Vodkas
43. Rita Ora – Próspero Tequila
44. Robert de Niro – VDKA 6100
45. Ryan Reynolds – Aviation Gin
46. Ryan Seacrest – Casa Dragones Tequila
47. Sam Heughan – The Sassenach Deluxe Blended Scotch whisky
48. Sammy Hagar (Van Halen) – Sammy’s Beach Bar Rum
49. Sean Combs – CÎROC Ultra-Premium Vodka
50. Slipknot – No. 9 Whiskey
51. Snoop Dogg – Cuca Fresca Cachaça
52. Sprouse – All-Wise Meadery
53. Steven Soderbergh – Singani 63
54. The Scorpions – The Scorpions Whisky by Mackmyra
55. Walton Goggins – Mulholland Distilling spirits
56. Willie Nelson – Old Whiskey River Bourbon
57. Wu-Tang Clan – Vodka and Liqueurs

Other newer additions include:

Motörhead – Motörhead Whisky by Swedish distillery Mackmyra

The Scorpions – The Scorpions Whisky by Swedish distillery Mackmyra

Iron Maiden – Trooper beer

Chris Noth – Ambhar Tequila

Charlie Sheen – Don Sueños Tequila

For reference on previous Inside the Cask blog posts related to this topic:

• ‘The mutual attraction of Celebrities and Liquor Brands’ – August 2017
• ‘The Latest Celebrity Liquor Brands’ – April 2019
• ‘More Celebrity Liquor Brands’ – September 2019
• ‘Even More Celebrity Liquor Brands’ – February 2020