Alcohol + Tech = The Future of Drinks Marketing?
IntelligentX Brewing Co. is a start-up looking to change how we market brands and products with consumers in future. Their co-founder Dr. Rob McInerney is questioning the need for investment on advertising, and suggests this
Supermarket Shopping Psychology
Supermarkets rely heavily on science to drive consumers to shop whilst instore, especially in places such as the UK where the competition over the last few years has continued to grow with online shopping such
Do you support a ban on selling alcoholic drinks in airports? a YouGov Poll
YouGov UK questioned 5,484 adults on 30th July 2018 with some interesting results…
The ‘One Too Many’ campaign launched to raise awareness of the need to fly responsibly
Baroness Sugg and the Aviation Industry join forces in the UK to launch Awareness Campaign on the consequences of irresponsible drinking when travelling. This industry led campaign supported by the Aviation Minister, Baroness Sugg will
Your Personalised Whisky Bottle is Here!
There is absolutely no doubt that whisky is a great gift to give, whether presenting yourself or others with it. For that additional personal touch, bottle engraving can be used to add a thoughtful and
The Amazon History of Me
I first discovered Amazon in 2000, two years after it was first launched in the UK market. Back then, all I was looking to purchase was a book and I ended up buying three of
A pioneer of modern aviation: Sir Freddie Laker
He is the British aviation entrepreneur who revolutionised the industry by starting the first ever Low Cost Carrier (LCC) no-frills trans-atlantic airline in 1977, with flights from London Gatwick to New York JFK service by
24 Hours in the Phoenicia Beirut Hotel
Or more specifically, into the history of The Phoenicia InterContinental, which opened its doors in 1961 in Beirut, Lebanon. The Phoenicia Hotel was a dream for Najib Ibrahim Salha, a prominent Lebanese businessman educated by
Airport Food & Beverage (FAB) Awards 2020
FAB, conceived, owned and organised by The Moodie Davitt Report, is the only event dedicated to the burgeoning airport food & beverage business. Since its launch in 2011, FAB has flourished and become the key
I survived another year of Cannes…
more specifically the week spent in Cannes due to the annual TFWA World Exhibition & Conference and its early starts, late finishes, long list of meetings and networking opportunities via industry events….
The Scotch Whisky Masterclass x Tasting Debate
A recent article on Scotchwhisky.com website has ignited the debate about what should be accepted as the difference between a Scotch Whisky Masterclass and a Tasting….
Bringing the Future to Improve Travel Retail Now… in 5 Steps
The future of travel retail is available now as these 5 steps show ways that already exist and could be incorporated to improve the channel and its commercial output.
The Viking Line Whisky Fair Experience
Every year since it was established in 2009, Viking Line runs its now annual Whisky Fair with great success. In 2017, it took place from Stockholm in Sweden over 4 days (16th to 19th February). But
“10 ways to make travellers happy”
Japan is rolling out signs to help tourists. 26 signs have been rolled out across the Iwate Prefecture, in a campaign titled “Ten ways to make travelers happy.”
