via Denholm Associates

Are you ready to embark on a thrilling journey as a guardian of one of the world’s most esteemed whisky brands? Do you possess the vision and creative prowess to carve out and shape the future of a new Prestige and Global Travel Retail range? If you’re eager to craft a legacy in the world of spirits, this opportunity awaits you!

We are looking for a talented Global Senior Brand Manager to spearhead the creation of global initiatives that will create a new brand strategy and bring it to life. You will craft extraordinary new products, from concept to market launch, whilst aligning with the core brand vision.
To drive success in this role, key responsibilities include:

  • Innovate and execute brand activation ideas, both online and offline, tailored to international markets.
  • Ensure the availability of master tools and assets to support lead markets and channels.
  • Monitor brand performance and report progress to internal stakeholders.
  • Develop a comprehensive NPD strategy for the Prestige and Global Travel Retail (GTR) ranges in close partnership with the wider team.
  • Work alongside the Head of Brand to establish clear design principles for Prestige and GTR ranges, maintaining consistency in design and ensuring future-proof concepts.
  • Oversee the packaging and design development of the Prestige/GTR range in line with brand design guidelines.
  • Collaborate with the whisky-making team to define new product propositions and align stock models.
  • Lead the development of new ranges and products, including pricing strategies and commercialisation.
  • Manage the end-to-end project lifecycle from concept to launch.

This is an exceptionally rare opportunity to join an established brand on a new and exciting journey to redefine its legacy in the world of spirits. Get in touch today and be part of crafting the future of ultra-premium Whisky, one sip at a time.

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