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Spirits Strategies & Innovation Conference 2020

October 29, 2020

Arena International would like to thank all those who were involved with the 6th edition of the Spirits Strategies Conference.

The 2019 edition has continued to support the spirits industry in combining strategies with innovation, giving the industry a holistic overview of key areas of growth in the coming years. Key themes of the event included future trends, premiumisation, the craft movement, future CBD opportunities, the relationship between off-trade and on-trade, distribution and the role retailers are playing for the commercialisation of spirits throughout a range of engaging sessions such as on-stage interviews, live debates and innovation spotlights.

The 2020 programme will come back with new case studies and interactive sessions to keep helping the industry embrace innovation, win market share and reach new consumers.



Virtual Event