Here are some more examples from 2025:
Belgium Owl whisky has revised their recipe to integrate a new local ingredient: the famous Hesbaye Beetroot. “This one will bring sweet notes to the whisky that will delight your taste buds.
Lindores Abbey Distillery is launching Holy Burn, the first 0% ABV, 100% hydrating Scottish single malt water, drawn straight from the holy burn running through the ancient grounds of Lindores Abbey.After years of research, Lindores Abbey Distillery has unlocked the perfect balance between whisky and water to create the world’s first-ever zero-calorie, zero-ABV, 100% hydrating single malt water. The drink that gives you all the flavour of whisky without the “burn”!
Tasting notes:
On the nose: whispers of oak blown in from nearby casks, subtle hints of mince and tatties wafted over from Drew’s dinner last night
To taste: Refreshing nothingness, combined with a cool but intense blandness
Finish: a long, refreshing finish with absolutely no spice, smoke, sweetness or any discernible flavour
Master of Malt’s Dalry Milk is “a 16-year-old single grain Scotch from the North British distillery that almost feels like it was created specifically to make the perfect whisky alternative to an Easter egg.
There’s a cask and a half right here. What we mean by that is, it’s a 2:1 ratio of oloroso and palo cortado cask matured single-grain, finished off with a chunky square of nostalgia and a scent that takes you back, like a reminder of an old chocolate bar wrapper from days gone by. The branding was obviously far superior back then because it’s how you remember it growing up.”
Note – this may be an actual product and available to order….
Wee Smoky is introducing The Wee-est Smoky ™️ – The world’s smallest scotch whisky. 1.1ml of pure Wee Smoky flavour. An absolute necessity for collectors. Perfect for pockets, proposals & dollhouse designers. Even very very short cocktail hours.
Comes in a handcrafted display box with an optional magnifying glass.
Good Spirits Bottling has introduced a brand new innovation in Irish Whiskey with the launch of their harmonic resonisation program. This is a patented process to help rapid age whiskey casks as demonstrated by Michael Cowan.
Due to a trade deal from 20 years ago, Kyrö Distillery Company is changing the labels on their whiskies. Apparently the ‘Rye Whisky’ term is reserved for Canadian whisky only….as reported (in Finnish) on Helsingin Sanomat….is this real or just an April Fools’ Day ruse? Seems to be true…
Ulkiltered’s new release is an absolute belter: 08 // The Ginger
🔵 35 year old Secret Speyside
🟠 Finished for 2 years in an Irn Bru cask
🔵 70cl / 51.5%
This one is extremely limited edition with only 99 bottles available.
The wait is over. The whiskey world will never be the same with the introduction of Last Feather Rye Ketchup Whiskey—a creation so bold and unexpected, it’s guaranteed to turn heads… A spirit so unexpected, it has to be tasted to be believed.
Want smoky gains guaranteed? Now you can mix, drink, and dominate with the new peated power protein. Packed with 50g of protein per serving and a hefty dose of 40 PPM smoky intensity, this limited-edition is exclusively crafted for massive gains.Distilled, formulated, and packaged for peak performance.
Available soon for £59.99 at select retailers worldwide.
Thanks to Funkin Cocktails, the classic Vodka Martini just got a bold, new twist. Featuring the tangy taste of blue cheese, blended with silky smooth Vodka and dry Vermouth, their new Blue Cheese Martini is perfect for you savoury sippers.
Introducing the Pickle-rita by SERVED, a tangy twist on the classic Marg!
Made with:
🥒 Real pickle brine for that punchy tang
🍋 Fresh lime juice for balance
🍸 Founders Reserve premium tequila for a smooth finish
From the depths of the ocean to your glass – Absolut Salt is here…
The Westbourne Drinks company is introducing Duppy Air – Bottled Caribbean air. Shipped at high strength from Jamaica to reduce carbon footprint in a 100% recycled glass bottle. This new innovation from the makers of The Duppy Share has low compliance and regulatory barriers due to no active ingredients with real health benefits due to it being medically essential to human life.
Two Drifters Distillery has announced that after years of perfecting delicious, sustainable rum, they’ve finally decided to follow their true passion with the launch of…Two Drifters Pink Blush Unicorn Moonbeam Gin™ — naturally infused with hand-foraged rose petals and ethically sourced glitter.
Shetland Reel Gin has unveiled an exciting new addition to their collection: PuffGin.
This unique bottle marks their most ambitious project yet, crafted after extensive research on puffins, including hours spent observing their graceful movements at Hernanes.
Preorders will be opening soon…
Yorkshire Dales Distillery Spreadable Gin is now available. This product is the distilled essence of their handcrafted gin in a smooth, botanical-infused spread, perfect for your morning toast or an extra kick in your afternoon scone. Who says gin is just for drinking?
Divine Gin is introducing for one day only their Mayonnaise Gin. Perfect for spreading on toast, mixing into your G&T, or drizzling over your chips. Finally, the creamy, tangy gin you never knew you needed.
Hensol Castle Distillery IV’s coming soon..drip responsibly! Available in Hensol Castle Welsh Dry, Hensol Castle Blood Orange, Hensol Castle Black…
Langleys’ Gin has been crafting something truly unexpected this past year, and it’s time to reveal it. Inspired by their roots, Langleys’ Gin are proud (and maybe a little cheeky) to introduce… Fish & Chips Flavoured Gin. 🐟+🍟+🍸
Would you dare to try it?
Due to unprecedented demand, Coole Swan Irish Cream Liqueur is now available on tap. A coole refeshing pint of Coole Swan – packed with all the protein, vitamins, minerals that a body needs….the first tap opens in Garavan’s in Galway city on April 1st – and you just have to say “coole fool” to receive a free pint…
Bring the smell of the bar home with the NEW Jägermeister diffuser. Fragrance N°56 is the perfect blend of all the herbs and spices that go into your favourite shot.
The best night of your life just became the best smell of your life.
Ever wondered what it’s like to experience whiskey, rum, or tequila in a whole new way?
Introducing VaporSpirits™—premium spirits in vapor form!
Expertly crafted for a bold, full-flavour experience with zero alcohol, every puff delivers pure taste—no glass, no pour, just pure sensation.
Curious? Discover VaporSpirits™
For a smile as bold as your cocktails, here comes Bols Blue 1575 Margarita Toothpaste – bringing the flavour—without the hangover!
Prepare to brush your teeth before and after the bar with Jameson Irish Whiskey Ginger & Lime toothpaste.
BrewDog is introducing Hot Beer Lager. Like the Cold Beer you know and love. Except really, really hot.
Lightning Minds has teamed up with Hypnosis to unveil its latest innovation: The Reverse Lager, the world’s first beer with -3.5% ABV.
Likewise, after many attempts, Carlsberg’s Research Laboratory, which turns 150 this year, has cracked the code to create an alcohol-negative beer. The alcohol-negative version of Carlsberg’s Hoppy Lager is now being launched widely under the name Stoppy Lager.
“It goes without saying that our research department cracks this code. After all, they have created the pH scale and been a driving force in research into non-alcoholic beer brewing,” says Casper Danielsson, Head of Communications, Carlsberg Sweden, adding:
“We actually already have beer for all moments, but sometimes people can use a boost in a more responsible direction, and then the alcohol-negative beer is perfect.”
For centuries, people have asked: ‘Should beer and soup be combined?’ And the answer has always been a slightly confused but firm ‘No.’
But Samuel Adams did it anyway.
Introducing the Sam Adams Souper Sampler: four steaming hot sensations in one variety pack. No spoon necessary.
Hillsboro Brewing Company made a beer with actual Sour Patch Kids. Bursting with all flavours, and slightly sour, but berry sweet.
Delirium Brewery has released a special beer dispenser available for one day only!
WEST Brewery is thinking of your pet with the introduction of St Mongrel…”the pure pawfect lager for your four legged friend!”
Brewed with high quality natural ingredients with a perfect balance of oils and minerals for healthy skin and a glistening coat. No artificial colouring or flavours. Claim your free St Mongrel dog bowl with your first order.
Another pet-friendly new product is Jiddler’s Kibble, the New Craft Dog Food with a Dash of Beer Nutrition!
This is a dog food brand crafted with the same care, quality, and vintage style as the beers from Jiddler’s Tipple. From the Track to the Taproom: Fuel Your Pup Like a Champion.
Inspired by the nutritional goodness of beer, they’ve packed Jiddler’s Kibble with:
✔ Brewer’s Yeast – for a shiny coat and healthy digestion
✔ Barley & Whole Grains – slow-release energy for zoomies on tap
✔ Omega-rich Ingredients – supporting joint health (especially for our retired racers)
Brewed for Taste, Crafted for Tails!
Introducing Mr Miyagi’s Salmon Seltzer — inspired by this Australian restaurant’s Salmon Nori Taco. Will you let the fizz and flavours of fish, crispy seaweed, kimchi, Japanese mayo and cabbage tickle your tastebuds?
Doms Proteinon – Protein Works has launched an alcohol-free protein-packed champagne aimed at athletes, this is their version of Dom Pérignon champagne.
Majestic Wine has introduced Lickable Labels to allow shoppers to try the wine before they buy it!
After extensive customer research (and a little wine-fuelled innovation), Majestic Wine has unveiled a world-first in wine sampling with their exclusive Definition by Majestic range, with the first bottles now available in store.
There’s nothing worse than putting a couple of ice cubes into a glass of delicious Rosé wine to cool it down, only to have them melt and dilute it. Sure it’s chilled now, but at what cost?
Luckily, you no longer have to worry about that, thanks to this new innovation: Folc Rosé Ice Cubes.
Handcrafted and lovingly frozen from their delicious Dry English Rosé and packaged up for you to keep in your freezer at home.
These fabulous ice cubes are guaranteed to cool your rosé without diluting it. So don’t water down your rosé, rosé it down instead.
The Gin To My Tonic has decided to go back in time by offering customers the opportunity to buy gin, rum, vodka and more drinks from their very own Teletext Shop. Simply head to page 401 on Teletext to browse their carefully curated selection of craft spirits. The future as they say is retro tech!
For Reference by Inside the Cask:
0 Comments