Hackadram is a unique and new opportunity being created by William Grant & Sons to define the future of spirits around the world. Interested to know more? Read on…
This event is based on the principles of a hackathon, a design sprint-like event with experts in their field collaborating intensively and with a specific focus (in the case of a traditional hackathon, this would involve computer programmers and others involved in software development).
For the Hackadram, the organisers are looking to work with fellow specialists for 2 days in January 2018 to solve the future challenges of one of the world’s most respected and innovative premium spirits companies, William Grant and Sons – creators of world renowned brands such as Glenfiddich, Monkey Shoulder, Hendricks and many more. Then pitch to the key decision makers for a chance to see your idea commissioned.
Your ideas remain your Intellectual Property and any that are judged to meet the challenge could be commissioned by William Grant and Sons, who are committed to investing in the best ideas generated from the Hackadram. You know the brands, now the challenge is set to redefine their future.
Agenda for this London event in January 2018 is outlined below:
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