Over the years, comics have reflected the world’s fascination with the liquid amber by having its fictional characters appear drinking whisk(e)y in comic books, cartoon strips, graphic novels, etc whether on print, streamed online or on TV. Here are just some of the examples found…

Most of them are not brand specific, such as the following examples.

Hagar the Horrible

The Moomins


Whisky & Gogo


The Simpsons

The Simpsons Maker's Moe

colonel kwik-e-mart bourbon the simpsons whisky in comics

happy family bourbon the simpsons whisky in comics

BoJack Horseman

BoJack Horseman whisky drinking

Inside Job with Marker’s Mark bottle

Little Demon with Sour Mash Whiskey

Little Demon with Sour Mash Whiskey

Sterling Archer and Glengoolie Blue whisky

Sterling Archer FX Glengoolie Blue whisky

South Park and The Makkalan scotch whisky

South Park and The Makkalan scotch whisky

Other more generic examples…

Off Season by James Sturm whisky comic
Off Season (Drawn & Quarterly) by James Sturm

Some examples are more specific to whisky and/or Scotland such as Angus Og and Pete McPeat and Jack Washback.






























Finally a few seem to be even brand specific – such as Glenfiddich…

…here are some recent additions as suggested by Inside the Cask blog readers from graphic novels…


whisky comic superman

whisky comic constantine

The Batman's Grave #2 Alfred Bruce Wayne whisky
Alfred and Bruce Wayne on The Batman’s Grave #2 (note: seventy-percent proof whisky???)
DC The Doomed and The Damned #1 Jack Kirby whiskey whisky
DC The Doomed and The Damned #1

…and Loch Lomond


Some comic artwork has even managed to make its way back onto the label of whiskies – such as the products from the independent bottler That Boutique-y Whisky Company:


Other drink companies are producing their own comic artwork such as ‘Bourbon & Scotch’ from Atlanta Bourbon Company – more examples can be found here:

Islay single malt distillery Arbeg has also entered the world of graphic novels – click here for more info.

Planet Ardbeg Islay Single Malt scotch whisky graphic novel Ardbeg

Independent bottler Malty Verse launched the ‘world’s first’ rare whisky and comic book range in the US, called Agent W

Agent W comic Malty Verse

And finally I was delighted to have helped ‘create’ the opportunity for Marlene (produced by Alpino in Brazil – Twitter link for his cartoons) to drink scotch whisky for the 1st time….


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