This is a short beginner’s guide to Scotch Whisky for anyone interested in knowing more about this wonderful liquid from Scotland. If you are interested in this topic, whatever your level of knowledge, then read on…
Online shopping, or eCommerce, is a growing trend and although still relatively small in terms of business share, it has retailers and brand owners talking about all around the world – whether in domestic or
Most companies understand that being innovative is key to create new opportunities and shape the future, and yet…companies are not in their majority innovative, people are.
On return from the Christmas holiday break with the family, I have been reflecting on the issues tackled during 2015, but even more importantly, considering the challenges and opportunities that lay ahead in 2016.
David Stewart recognised in the New Year’s Honours list with a MBE for services to the Scotch whisky industry
Managing customer relationships is not easy.
Another year and another trip to Cannes beckons for the TFWA World Exhibition & Conference – at least for those of us involved in the Global Travel Retail (GTR) business.
I recently read a LinkedIn post by Cheryl Buckingham which made me think about the ongoing debate about the authenticity of Spirit drinks/ brands and their content.
Reflections at the start of The Trinity Forum 2015
This post is all about becoming a member of one of the most exclusive clubs, certainly in the Drinks Industry – the world of the Brand Ambassador.